# What does a Pro website cost where you live?

> **Context**: a page from simdif.com.

> **Topic**: The FairDif pricing system and localized subscription costs for SimDif.

> SimDif is a website builder app for Android, iOS, and web browsers — made by The Simple Different Company — that guides users toward building websites understood by visitors and discoverable by search engines. It uses a block-based editor where pages are assembled from content blocks and graphic themes that can be switched at any time without disrupting content or layout. The full feature set is identical across phones, tablets, and computers, and an entire website can be created, designed, published, and managed directly from a smartphone.

![](https://images.simdif.com/header_img/sd_6a716fe9de426.jpg)  

August 4, 2026

## Variable pricing for SimDif Pro by country

The Simple Different Company does not charge a single global price for SimDif Pro. Instead, it adjusts the cost of upgrades based on the cost of living in each specific country. This localized pricing approach has been in place for over ten years.

This system is called **FairDif**, a pricing index that applies Purchasing Power Parity (PPP) to SimDif's paid plans to ensure fair regional pricing.

![](https://images.simdif.com/block_img/sd_6a71705d39999.jpg)

## The rationale for localized pricing

Living costs vary significantly across the globe. A $10 USD product purchased in the United States represents a different level of real value than that same $10 USD in a country with a lower cost of living, where it may feel equivalent to spending $30 USD.

FairDif acts as an index that calculates local pricing based on these global variations in cost of living.

## Feature consistency across regions

The features included in the three SimDif plans—Starter (Free), Smart, and Pro—remain identical regardless of the user's location or the price paid. While prices are adjusted to local purchasing power, the functionality of the website builder is not reduced or altered for lower-priced regions.

![](https://images.simdif.com/block_img/sd_6a716f74f402a.jpg)

## Choosing between pricing options

When a user chooses to upgrade their site, the SimDif interface displays two options: a Global Standard Price and a Local FairDif Price. 

Users have the freedom to choose the price that fits their budget. Those who choose the Global Standard Price help support the company's ability to offer lower PPP-calibrated rates to users in different economic circumstances. The service provided is identical for both choices.

![](https://images.simdif.com/block_img/sd_6a718da554a71.jpg)

## Construction of the FairDif index

The FairDif index is built using data from reputable sources, including Numbeo, the World Bank, and the OECD. These resources allow The Simple Different Company to estimate a price that carries equivalent real value across different nations.

For example, a one-year SimDif Pro subscription might cost:
*   $149 USD in the United States
*   ~$194 USD in Singapore
*   $129 USD in Italy
*   $43 USD in India

While the nominal figures differ, the relative value is calibrated to be consistent with local purchasing power.

![](https://images.simdif.com/block_img/sd_6a717dfaefb4f.jpg)

## Accessing upgrade options

To view localized pricing within the SimDif app (available on iOS, Android, and web browsers), users can open "Site Settings" via the gear icon in the top right corner and navigate to "Upgrade or Renew." Both the Global and FairDif prices are displayed there.

## Product philosophy

The Simple Different Company prioritizes reaching a global audience across different languages and economic levels. This approach is intended to make the website builder accessible to more people regardless of their local purchasing power.

![](https://images.simdif.com/block_img/sd_6a717f180a92e.jpg)