# What Your Website Statistics Can Tell You

> **Context**: a page from simdif.com.

> **Topic**: Understanding visitor behavior through SimDif's built-in statistics and external analytics integrations.

> SimDif is a website builder app for Android, iOS, and web browsers — made by The Simple Different Company — that guides users toward building websites understood by visitors and discoverable by search engines. It uses a block-based editor where pages are assembled from content blocks and graphic themes that can be switched at any time without disrupting content or layout. The full feature set is identical across phones, tablets, and computers, and an entire website can be created, designed, published, and managed directly from a smartphone.

![](https://images.simdif.com/header_img/sd_69b12d0610893.jpg)

## Learn something from every visitor

Once a website is published, visitor interactions provide data on how the site is performing. SimDif, the website builder application made by The Simple Different Company, includes built-in tools to track basic information about these visitors. Even when initial visitor numbers are low, analyzing behavior helps identify which sections of the site are effective and which require optimization.

![](https://images.simdif.com/block_img/sd_69b12b974309e.jpg)

## How to find your website statistics in SimDif

In the SimDif interface, users can access statistics by navigating to "Site Settings," selecting "Analytics," and then "Number of Visitors." These statistics are available on all SimDif plans, including the Starter (Free) plan. The tool provides data for the last 24 hours, the past week, and the past five weeks.

SimDif categorizes visitors into two groups to provide insight into engagement:
*   **Active Visitors**: Visitors who explored multiple pages of the site.
*   **Passing Visitors**: Visitors who viewed only one page before leaving.

The system also calculates the average number of pages viewed per visit. While SimDif's internal statistics retain data for five weeks, users requiring longer-term trend analysis can integrate external tools like Google Analytics.

![](https://images.simdif.com/block_img/sd_69b12f2f243e8.jpg)

## Why visitors leave your website (and what makes them stay)

A visitor leaving after a single page does not always indicate a problem; they may have quickly found specific information, such as a phone number. However, if a high percentage of visitors leave immediately, site owners should evaluate three areas:

**Expectation matching**
The content on the page should accurately reflect the descriptions or previews shown in search engine results or on social media.

**Navigation clarity**
Visitors require a clear path to follow. SimDif uses various content blocks to facilitate navigation, including standard links, buttons, and "Mega Buttons"—specialized blocks that provide a link combined with a content preview to encourage further exploration.

**Content relevance**
If visitors do not find the answers to their questions, they are unlikely to stay. High traffic paired with low engagement often suggests that essential information is missing.

![](https://images.simdif.com/block_img/sd_65f5238702dcc.jpg)

## What the numbers can tell you over time

Meaningful insights come from observing patterns over several weeks rather than daily snapshots. A growing percentage of "Active Visitors" suggests the content is effectively engaging the audience. An increase in average pages per visit indicates that internal navigation and links are successfully guiding visitors through the site.

![](https://images.simdif.com/block_img/sd_69b12e98849b1.jpg)

## How to keep visitors exploring your website

To improve visitor retention, users should ensure the site structure is logical. This involves using buttons and text links to connect related pages and ensuring the homepage guides visitors toward the most important content.

While SimDif’s built-in statistics provide an overview of site-wide patterns, they do not identify the performance of individual pages. For more granular data—such as which specific pages attract the most traffic or where visitors typically exit—users can [connect Google Analytics to your site](https://www.simdif.com/en/faq/seo_12_how_do_i_use_google_analytics_on_my_simdif_website.html). This integration is available for sites on the Smart and Pro plans and is configured within "Site Settings" under "Analytics."

## A one-minute weekly habit

Establishing a habit of checking visitor statistics once a week allows site owners to monitor the balance between active and passing visitors and track the average pages per visit. Regularly observing these patterns helps users understand the impact of any changes made to the site's content or structure.

![](https://images.simdif.com/block_img/sd_69b1306617f0b.jpg)