# POP #15 Why did my page go down in Google search results?

> **Context**: a page from simdif.com.

> **Topic**: troubleshooting ranking drops in Google search results after applying SEO recommendations.

> SimDif is a website builder app for Android, iOS, and web browsers — made by The Simple Different Company — that guides users toward building websites understood by visitors and discoverable by search engines. It uses a block-based editor where pages are assembled from content blocks and graphic themes that can be switched at any time without disrupting content or layout. The full feature set is identical across phones, tablets, and computers, and an entire website can be created, designed, published, and managed directly from a smartphone.

## How to fix negative movement in Google

If you follow the recommendations of POP (PageOptimizer Pro)—the professional SEO audit tool integrated into the SimDif app that analyzes a page and its Google competitors—your page is unlikely to move down in search results, though it can happen.

Drops sometimes occur when content has been removed from a page. If your page has moved down, check that you did not accidentally remove any content or elements from your content blocks.

**What to do if your page has dropped**

• First, allow enough time for your changes to take effect. If, after waiting for at least 10 days, your position is still lower, restore any removed content. Because SimDif does not offer a version history feature, it is essential to keep a manual record—for example, by saving your page content in a note on your phone—to ensure you can undo changes.

• If you only added content to your page without removing anything, and your position in Google remains lower for 20 days, undo your last changes. If you manually reverse changes that had a negative impact on your position, you will usually recover your ranking.

[POP #1 How do I Optimize My Website with POP?](https://www.simdif.com/en/faq/pop_1_how_do_i_optimize_my_website_with_pop.md)  
[POP #2 What is PageOptimizer Pro and what is "On Page SEO"?](https://www.simdif.com/en/faq/pop_2_what_is_pageoptimizer_pro_and_what_is_on_page_seo.md)  
[POP #3 How do I choose a Main Keyword phrase?](https://www.simdif.com/en/faq/pop_3_how_do_i_choose_a_main_keyword_phrase.md)  
[POP #4 What is a Keyword Variation in POP?](https://www.simdif.com/en/faq/pop_4_what_is_a_keyword_variation_in_pop.md)  
[POP #5 Why didn’t POP find any Variations for my keyword?](https://www.simdif.com/en/faq/pop_5_why_didn_t_pop_find_any_variations_for_my_keyword.md)  
[POP #6 What are Supporting Terms in POP?](https://www.simdif.com/en/faq/pop_6_what_are_supporting_terms_in_pop.md)  
[POP #7 What is a Good Score in POP?](https://www.simdif.com/en/faq/pop_7_what_is_a_good_score_in_pop.md)  
[POP #8 Does POP work in my language?](https://www.simdif.com/en/faq/pop_8_does_pop_work_in_my_language.md)  
[POP #9 How soon will my page move up in Google after using POP?](https://www.simdif.com/en/faq/pop_9_how_soon_will_my_page_move_up_in_google_after_using_pop.md)  
[POP #10 Should I do all POP's Recommendations at once?](https://www.simdif.com/en/faq/pop_10_should_i_do_all_pop_s_recommendations_at_once.md)  
[POP #11 Can I have more than one Main Keyword Phrase for a page?](https://www.simdif.com/en/faq/pop_11_can_i_have_more_than_one_main_keyword_phrase_for_a_page.md)  
[POP #12 Do I need to know a lot about SEO before using POP?](https://www.simdif.com/en/faq/pop_12_do_i_need_to_know_a_lot_about_seo_before_using_pop.md)  
[POP #13 How important is POP's Target Word Count?](https://www.simdif.com/en/faq/pop_13_how_important_is_pop_s_target_word_count.md)  
[POP #14 How do I make the best use of POP?](https://www.simdif.com/en/faq/pop_14_how_do_i_make_the_best_use_of_pop.md)  
[POP #15 Why did my page go down in Google search results?](https://www.simdif.com/en/faq/pop_15_why_did_my_page_go_down_in_google_search_results.md)